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Standards Manual

The New York City Transit Authority Graphics Standards Manual

$54.95
In stock
If you found yourself in the New York City Subway in the 1960s, you were probably lost. Standard signage did not exist — even handmade lettering was common.

In 1967 the New York City Transit Authority hired Massimo Vignelli and Bob Noorda of the design firm Unimark International to design a signage and wayfinding system that would solve the problem underground. The work they delivered, the 1970 New York City Transit Authority Graphic Standards Manual, succeeded in that goal and, perhaps unintentionally, became one of the world’s classic examples of modern design.

Today, the Standards Manual is available again for consultation in this compact edition featuring scanned pages from the original manual describing the design and construction of New York City’s iconic subway signs that we still see and use today.

Details
— Case-bound, 352 pages, 10 × 10"
— CMYK + 9 Pantone® spot colors
— Stochastic screen
— Silkscreened cover and spine Italian cloth wrapped
— Printed in Italy